Front row seats.

Courtside at a basketball game.

Ringside at a boxing match.

On the glass at a hockey game.

Right behind home plate.

Experiences such as these put you right in front of the action. You can feel the emotion. You are fully immersed; there are no distractions.

This is the potential of 8K television.

The emergence of 8K cameras and the capture of higher resolution images is slowly driving the rest of the media workflow to handle 8K content. But the exponential costs of moving, processing, and storing the vast amounts of data associated with 8K content is causing many to question whether the return on investment in new equipment and infrastructure is worth it.

Technology continues to enable us to capture and share content with increasing fidelity as each generation of mobile phone, television, or camera is released. With the latest equipment, 8K ultra-high definition (8K UHD) is becoming more common amongst professionals and consumers alike. In our previous blog we discussed why and where 8K resolutions are being adopted today, as the leading edge of a larger wave of immersive media technology.   

8K has emerged as the latest standard in ultra-high definition (UHD) video, offering four times the resolution of 4K and sixteen times the resolution of Full HD (Figure 1). While it may have seemed like overkill at first, 8K video is gaining traction in professional media and emerging in consumer applications. In this blog series, we'll explore why 8K video is being adopted, its benefits and potential drawbacks, the technical challenges of connecting, processing and compressing 8K content, and how AMD platforms are enabling the next wave of immersive viewing capabilities.  

AMD introduces two additions to the AMD Automotive XA Artix+™  UltraScale+™ family: the XA AU10P and XA AU15P cost-optimized FPGAs, which are automotive-qualified and optimized for use in advanced driver-assistance systems (ADAS) sensor applications.

AMD Xilinx Video SDK 3.0 brings additional enhancements to the already feature-rich Video SDK 2.0. It is now available to Alveo™ U30 media accelerator card users through  on-premises setups (support by AWS’s Amazon EC2 VT1 instances coming soon). With Video SDK 3.0 and a multimedia framework/toolkit (such as GStreamer, FFmpeg, and XMA), users can continue to cost-effectively scale their live video transcoding with even greater ease.

AMD and Xylon combine to swap auto functionality quickly and seamlessly for reduced system cost and complexity. 

Security is a topic on everyone’s minds today, and as technology gets more advanced it can be easier to bypass the older systems that others have built. Large scale system hacks are highly publicized and can affect a wide range of people, but smaller scale hacks can be just as devastating. Therefore, its essential to use the best technology to protect what matters most, such as your home and family.

In the first of our “any media over any network” series, we highlighted that support for bridging between traditional AV connectivity standards and Ethernet-based IP networks is a key function required in many multimedia systems. Next, we’ll take a closer look at the options designers have when adopting Ethernet for AV transport using AMD adaptive SoCs.

AMD strengthens commitment to 28nm Xilinx 7 customers by extending product lifecycle.