Does it happen when you enter Windows Safe Mode?
If it doesn't that would indicate you have an incompatible Driver or App that when it loads causes the computer to reboot.
If it occurs when in Safe Mode then it probably is a Hardware issue that is not compatible or defective.
Have you tried seeing if you can boot using a Windows HDD instead of SSD? Possibly the SSD is not compatible with the motherboard or you need to configure settings in UEFI/BIOS to make sure the SSD is enabled.