As Intel Prepares To Enter The Discrete GPU Market, It Hires Yet Another Top AMD Graphics Executive

Discussion created by elstaci on Oct 31, 2018

according to Forbes : As Intel Prepares To Enter The Discrete GPU Market, It Hires Yet Another Top AMD Graphics Executive


Intel seems to be raiding AMD Management personal to start their GPU manufacturing division. Intel is going to look like AMD with all the former AMD executives working for them.


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Intel has made its plans to enter the discrete GPU space well known over the last few months. For those of you that may be unware of the company’s plans, Intel intends to enter the discrete GPU market in 2020, and take on the likes of NVIDIA and AMD, with a product code-named Artic Sound.

Since this plan was hatched, Intel has hired a number of top AMD executives and engineers. Intel hired Jim Keller, a former lead architect at AMD, and made him a Senior VP of the company’s silicon engineering team, which handles everything from SoC (system-on-chip) development to silicon integration. A former senior marketing director at AMD, Chris Hook, now heads up Discrete Graphics and Visual Technologies Marketing at Intel. A former senior manager of Global Technology Marketing at the Radeon Technologies Group, Antal Tungler, is now working on Intel’s Graphics Software Strategy. And perhaps the highest-profile hire of them all, Raja Koudhuri, the former head of the Radeon Technologies Group, is now the current Chief Architect, Senior Vice President and GM of the Cores & Visual Computing & Edge Computing Solutions at Intel.

Intel GPU Teaser

The Graphics Card Featured In Intel's GPU Teaser.INTEL


News broke today of yet another former AMD executive moving to Intel, Darren McPhee. Darren left AMD a few years ago, where he was the director of Graphics Product Marketing, and has held a couple of positions since then, but he is now the new Director of Product Marketing, Discrete Graphics at Intel Corporation.



Darren was a key team member responsible for launching the AMD Radeon R9 and R7 200 and 300 series GPUs, the R9 Fury Series, the R9 Nano, a number of professional graphics products, and AMD’s 6th generation A-Series notebook processors.

Intel still has a lot to do before its discrete GPU aspirations come to fruition, but with this latest hire, the company has essentially assembled a team that has successfully launched all of AMD’s graphics hardware for the last few generations.