Windows 10 will not hit 1 Billion devices by 2018, says Microsoft

Discussion created by black_zion on Jul 15, 2016
Latest reply on Jul 20, 2016 by brucer

Windows 10 will miss Microsoft’s 1bn devices target, and Windows Phones sales (or lack of) are to blame

Windows 10 is off to the hottest start in history with over 350M monthly active devices, with record customer satisfaction and engagement. We're pleased with our progress to date, but due to the focusing of our phone hardware business, it will take longer than FY18 for us to reach our goal of 1 billion monthly active devices. In the year ahead, we are excited about usage growth coming from commercial deployments and new devices -- and increasing customer delight with Windows.


Makes you wonder if they're really that deluded. Instead of making Windows 10 the "must have" upgrade by removing the mandatory updates and upgrades, having a single option during setup for maximum privacy which sets all information submission and such to opt out, having an option for a Windows 7 User Interface, and generally making their software so attractive people want to use it instead of having the PR nightmare Microsoft has now with their aggressive approach, Windows 10 is the "must not have" upgrade, probably in the league of Windows ME of DO NOT WANT.


Oh, and not to mention giving enterprise IT managers the best reason ever to bring to their bosses against moving from 7 or 8.1 to 10, the monthly fee, as well as the removal of the ability to essentially lock down regular user accounts by IT departments unless you have the enterprise version.