The AMD Partner Program helps participating channel partners to grow and prosper with AMD’s broad, industry-leading technology portfolio.
The framework of the program is aspirational by design, encouraging channel partners to grow with AMD. Channel Partners are assigned a track based on their business model (Etailer, Retailer, System Builder, and Distributor) and earn their tier (Select, Provisional Premier, Premier, Elite) based on transparent criteria. They know exactly how to ascend in the program to gain increased benefits. Partner reviews and dashboards are key features that help partners track of their progress in the program as they continue reaching for new heights.
Partner tier determines the level of available benefits. Partner track determines the type of available benefits. The type of benefits needed to help partners grow differs by business model and APP delivers on that. For example,
Each tier from Select to Elite is eligible to earn an increasing level of benefits. Once a partner achieves Elite status they are eligible to receive exclusive benefits according to track – benefits that will help them continue to prosper, including:
Additionally, all partners have access to a broad range of timely Channel Update communications with the latest news, third party product reviews, industry benchmarks, and more—delivered directly to partners’ inbox. Designed to help partners position and sell AMD technology, Channel Updates are tailored to track and tier.
We’re looking forward to the impact that the AMD Partner Program will have on our channel partners’ success!
John Morris, Director of Worldwide Business Management at AMD. His postings are his own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites, and references to third party trademarks, are provided for convenience and illustrative purposes only. Unless explicitly stated, AMD is not responsible for the contents of such links, and no third party endorsement of AMD or any of its products is implied.
*Originally posted by System Admin in AMD Partners on Mar 28, 2014 1:57:05 PM