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We're on your desk: Increasing AMD's traction in the notebook market

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New commercial notebook design wins with HP, large-scale enterprise deployments at ISS and Brink’s, and further adoption of AMD FreeSync™ demonstrate continued momentum for 6th Generation AMD A-Series Processors.

We have a ton exciting things going on with our 6th Generation AMD A-Series Processors (formerly codenamed “Carrizo”) and I want to share some of the highlights.

We’re seeing increasing momentum for the 6th Generation AMD PRO A-Series mobile processors, with the introduction of two new HP notebook design wins. The 6th Generation AMD PRO A-Series processors, which efficiently integrate extensive AMD CPU, graphics, security, and video processing IP into a single SoC design, will now power two new HP 600 series ProBooks. The HP ProBook 645 14-inch and HP ProBook 655 15.6-inch notebooks allow businesses to equip their workforces with widely configurable and extremely cost-effective HP notebook PCs, enabling executive-class collaboration and professional-grade capabilities. Containing AMD PRO A-Series processors with brilliant AMD Radeon™ graphics, Windows 10®, robust DDR3 memory, and professional-grade peripheral devices, these HP ProBooks create a top-of-the-line user experience. Tell your IT manager that you want one!

HP laptops powered by AMD processors are being adopted by companies around the world. For example, ISS, a global facilities services provider with 511,000 employees in 77 countries, recently equipped employees with HP EliteBooks powered by AMD PRO A-Series processors in an effort to standardize global operations, increase sustainability and innovate business-efficient office environments.

Brink’s, a global leader in security-related services with customers in more than 100 countries, wanted an IT solution that offered outstanding stability and mobility, and found it in the HP EliteBook 700 series, also powered by AMD. The innovative AMD PRO A-Series processor architecture offers long battery life, power and efficiency optimized for employees all around the world.

On the consumer side, HP plans to enable AMD FreeSync™ technology support for its consumer-focused HP Envy 15z laptops powered by 6th Generation AMD A-Series processors. AMD FreeSync™ technology resolves the communication issues between processor and monitor to eliminate stutter and tearing, providing a smoother image. HP anticipates having AMD FreeSync-enabled HP Envy 15z laptops available in the first half of 2016, and plans to enable AMD FreeSync™ support across its entire consumer laptop line-up powered by 6th Generation AMD A-Series processors in the second half of the year.

Find fantastic AMD-powered consumer notebooks (as well as desktops and components) at

John Taylor is the Corporate Vice President, Worldwide Marketing for AMD. His postings are his own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.