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These past few months have been a whirlwind of activity with the launch of the AMD Ryzen™ processor line. With each announcement, the frenetic energy felt among our teams at AMD has paled in comparison to the levels of excitement we received from businesses, consumers, and enthusiasts alike. Your enthusiasm and voice is what drives us to challenge the status quo and build innovative new products. That is why today I am proud to support the launch and adoption of our new enterprise solutions built around AMD Ryzen™ PRO desktop processors.

I’m often asked, “What makes Ryzen PRO processors unique?” Ryzen PRO processors are directed toward the enterprise and public sectors and are based on three key principles: reliability, security, and performance. These principles benefit customers in many ways.

 

  • Ryzen PRO logo.JPGPlanned 18-month image stability enables smarter, simpler IT image deployment
  • Planned 24-month processor availability which allows for multi-year PC fleet renewal planning and smarter investment
  • Commercial-grade quality provides exceptional dependability achieved by identifying manufacturing variability and sourcing AMD PRO and Ryzen PRO products from wafers with the highest yields helping ensure high quality parts
  • GuardMI technology, in every Ryzen PRO processor, integrates a state-of-the-art, power-on to power-off, silicon-level security feature that helps protect users from an ever-increasing number of threats.
  • SenseMI technology and up to eight cores and 16 threads provide exceptional multitasking capability

 

When paired with an efficient Radeon™ discrete graphics card, AMD powered PCs provide a solid, future-ready computing platform designed for longevity and rapid responsiveness for demanding enterprise-class applications and multitasking workflows including enterprise VR applications.

 

While the Ryzen PRO processor can be found sitting in the driver’s seat of a system, we have teamed with top PC vendors in the industry, including Dell, HP, and Lenovo, to enable a new level of performance and enhance the overall user experience. Availability of the new business-class desktop PCs featuring AMD Ryzen PRO processors are expected soon, including:

In addition, Lenovo ThinkPad A475 and A275 notebook PCs featuring 7th Gen AMD PRO processors are expected in Q4 2017.

 

See how some of our customers are incorporating Ryzen PRO processors in their latest projects below:

 

Not to be overlooked, the Ryzen PRO APUs are scheduled to be launched in the first half of 2018 – we can’t wait to share more.

 

 

John Hampton, Director, Commercial Business Development for AMD. His/her postings are his/her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.

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In our Shared Values blog series, we explore ways in which business and community success intersect – and what AMD is doing at those intersections. Today, I’m pleased to highlight AMD’s 22nd annual corporate responsibility update, an in-depth look at the company’s impact in society, on the environment, and within the communities where our company and employees call home.

 

“At AMD, we create leadership semiconductor solutions that are designed to help solve some of the world’s toughest challenges,” says AMD CEO Dr. Lisa Su. “We are extremely proud to build high-performance computing and graphics products that lead the industry, and to do that in a manner that leaves the world a better place.”

 

This past year has been momentous in the company’s 48-year legacy, as our engineers and business teams around the world have launched new architectures for computing and graphics, code-named “Zen” and “Vega.” This has been no easy feat. In close collaboration with our technology partners, new AMD-based products are entering datacenters, machine learning, student education, university research, growing businesses, home entertainment and elsewhere.

 

In bringing AMD technology to market, we are proud to do so through the lens of people, planet, and purpose. The opportunities to make a meaningful impact on the challenges facing us all are great, and the technology resources at our disposal also continue to grow, right alongside the desire to create positive change through the application of innovative solutions. At AMD, this approach is not an “add on,” but a “how to.”  Through our products and presence, we strive to positively impact the people touched by our technology in the planet we share through the design and integration of technology that serves a meaningful purpose.

 

In this year’s update, we highlight the following priorities and engagements, plus many others:

 

PEOPLE

  • Helping ensure that working conditions throughout our supply chain are safe, and that everyone involved in delivering AMD products – from the design lab to the manufacturing line – is treated with dignity and respect. We set high standards for our suppliers and regularly review and help support their compliance. See also this human rights and labor issue brief.
  • Creating an inclusive work environment where our employees bring their unique perspective and passion to work every day. AMD’s employee resource groups are integral to company culture, and support AMD’s 100% score on the Human Rights Campaign Foundation’s Corporate Equality Index.

 

PLANET

  • Designing energy efficient processors while continuing to meet consumers’ performance expectations. Through AMD’s award-winning 25x20 Energy Efficiency Initiative, the company remains on track to reach an ambitious goal, and third-parties are taking notice of the company’s achievements. See also this energy efficiency issue brief.
  • Remaining committed to operations that reduce greenhouse gas emissions and electricity use. The Science Based Targets Initiative verifies that AMD’s 2020 climate goals are in line with reductions needed to address climate change and transition to a low carbon economy.
  • Giving back to our site communities through the time and talent of our workforce in company-sponsored volunteer events.  In our third annual day of service, 1,640 AMDers at 20 sites worldwide headed out of the office to contribute in their communities.  This year through 6,400 volunteer hours, we collectively helped prepare 44,000 meals, planted over 1,000 trees and seedlings, collected over 900 pounds of trash, and more. Company volunteer events occur throughout the year, as well.

 

PURPOSE

  • Bringing the excitement of virtual reality into the education classroom. As a showcase for educators around the world, AMD and HTC teamed up to bring virtual reality headsets and the personal computers needed to power them to a school in Nashville, Tennessee, where students used the technology to deepen their knowledge of geography, history, and more.
  • Delivering state-of-the art medical imaging into health care. Barco, Inc. leverages AMD’s graphics technology to deliver more precise and detailed diagnostic displays, enabling radiologists to improve their efficiency and accuracy in making diagnoses.
  • To learn more about how AMD’s products are enabling the creativity and passions of technology users, visit our case studies page for more stories.

 

We thank our workforce, technology partners and communities around the world for joining with AMD as we continue to deliver technology designed to help solve some of the world’s toughest challenges.

 

To keep up with AMD’s progress and programs, you may follow us on Twitter @AMDInitiatives.

 

Susan Moore is AMD’s Corporate Vice President of Public Affairs, and is a former chairwoman of Information Technology Industry Council (ITI). Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.

When I joined AMD two years ago, AMD engineering talent and the promise of the “Zen” CPU core were major factors in my decision. Jump to today, and it’s amazing to see the rate at which we are building innovative and competitive new products through strong execution. That brings me to today’s update that spans the full Ryzen™ processor spectrum – major Ryzen Threadripper™ and Ryzen™ 3 processor updates!

 

You can watch AMD President and CEO Lisa Su talk with the team about these new Ryzen CPUs here.

 

Let’s start with my favorite CPU and platform, Ryzen Threadripper. Today, we are announcing that the processor we demonstrated for the first time at Computex will be called the Ryzen™ Threadripper™ 1950X.

 

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AMD SVP and GM of Computing and Graphics Jim Anderson shows off Ryzen Threadripper at Computex 2017 in Taipei, Taiwan.

 

 

 

 

 

 

 

 

 

You know about its 16 cores and 32 threads, but it also delivers a 3.4 GHz base clock and a 4.0 GHz boost. And I’m happy to say we’ve priced the Ryzen Threadripper 1950X at a suggested retail price of USD $999, bringing incredible price/performance ratios to the High End Desktop (HEDT) market. Joining the 16-core CPU will be the Ryzen™ Threadripper™ 1920X, which packs 12 cores and 24 threads, a 3.5 GHz base clock and a 4.0 GHz boost, at a USD $799 suggested retail price. In the video link above, you’ll see both processors delivering more performance than the competition’s flagship HEDT processor, the Core i9 7900X – the 1950X by a wide margin. What’s more, every Threadripper X399 platform supporting the 1950X and 1920X features 64 lanes of PCIe® with support for up to four GPUs. And like all Ryzen processors, both the 1950X and 1920X are unlocked for overclocking*.

 

The best news may be that you won’t have to wait long; both Ryzen Threadripper processors and a variety of motherboards will be on shelf in early August 2017.

 

With Ryzen Threadripper processors representing the ultimate in desktop performance, the Ryzen 3 CPU will get even more people into the Ryzen family – at an affordable price point. Both Ryzen 3 desktop processors are 4 core, 4 thread, “Zen” architecture-based CPUs. We have two consumer desktop models, the Ryzen™ 3 1300X CPU with base clock of 3.5 GHz and boost to 3.7 GHz, and the Ryzen™ 3 1200 CPU with a base clock of 3.1 GHz and boost to 3.4 GHz. And the wait is even shorter for Ryzen 3 – it will be on shelf starting July 27th, and of course AMD AM4 A320, B350, and X370 motherboard options from the top ODMs are already available for pairing with Ryzen™ 7, Ryzen™ 5, and – very soon – Ryzen 3.

 

After the Ryzen 3 launch July 27th, you will hear more about both Ryzen Threadripper CPUs and our “Vega” GPUs at SIGGRAPH before month’s end. And don’t forget Alienware Area 51 Threadripper Edition pre-orders begin July 27th, too!

 

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Cautionary Statement

This blog contains forward-looking statements concerning Advanced Micro Devices, Inc. (AMD) including, but not limited to, the timing, pricing, features, functionality, availability, expectations, performance, and benefits of AMD’s Ryzen™ 3 and AMD Ryzen™ Threadripper™ products, which are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are commonly identified by words such as "would," "may," "expects," "believes," "plans," "intends," "projects" and other terms with similar meaning. Investors are cautioned that the forward-looking statements in this blog are based on current beliefs, assumptions and expectations, speak only as of the date of this blog and involve risks and uncertainties that could cause actual results to differ materially from current expectations. Such statements are subject to certain known and unknown risks and uncertainties, many of which are difficult to predict and generally beyond AMD's control, that could cause actual results and other future events to differ materially from those expressed in, or implied or projected by, the forward-looking information and statements. Investors are urged to review in detail the risks and uncertainties in AMD's Securities and Exchange Commission filings, including but not limited to AMD's Quarterly Report on Form 10-Q for the quarter ended April 1, 2017.

 

*Note: AMD’s product warranty does not cover damages caused by overclocking, even when overclocking is enabled via AMD hardware and/or software.

Exactly three years ago we announced a six-year goal to dramatically improve the energy efficiency of our processors. AMD’s 25x20 initiative is our vision to improve the energy efficiency of our accelerated processors (APUs) for mobile technology devices by 25x from a 2014 baseline. We’ve done tremendous work to date. We’ve developed new processor architectures, power efficient technologies, and power management techniques all toward the goal of accelerating energy efficiency of not only our APUs, but also of our compute processors (CPUs) and graphics processors (GPUs). Let’s look at the results so far.

 

 

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At the three-year halfway point, we’ve launched two new products (6th and 7th Generation AMD  A-Series APUs) for mobile products, with the next generation Ryzen™ Mobile to follow in the second half of 2017. Since 2014, we have achieved a nearly 4x improvement in energy efficiency, placing AMD ahead of pace to achieve our 25x20 goal1.

 

Achieving these substantial improvements in energy efficiency over several years, and associated reductions in the carbon footprint of our products, required broad and deep innovation. We’ve designed and implemented many new capabilities into our processors over this time. For example, Heterogeneous Unified Memory Access (hUMA) allows the CPU and GPU to directly access the same memory as peers instead of requiring all access to go through the CPU. This hUMA has led to as much as 17 times boost in performance for certain features when using the GPU’s parallel processing in concert with the CPU2. But, because it’s a shared power/thermal infrastructure, the power demands are equivalent to using the CPU alone.

 

Another significant AMD innovation is adaptive voltage and frequency scaling. This scaling involves the implementation of unique, patented silicon speed capability sensors and voltage sensors in addition to traditional temperature and power sensors. Silicon speed capability and platform voltage control can vary significantly part-to-part and platform-to-platform. The speed and voltage sensors enable each individual processor to adapt to its silicon characteristics, platform behavior, and operating environment. By adapting in real-time to these parameters, the processor can dynamically optimize its operation for maximum efficiency.

 

These innovations and the many other technologies we’ve created and implemented over the last three years are substantive and foundational engineering work. Our efforts have been widely recognized too, having received multiple awards worldwide from prestigious organizations.

 

25x20 Awards 2016 to 2017_for Mark P blog.jpg

 

When we think about these recognitions in terms of customer experience, we’re honored by these awards from the technology and energy efficiency communities. The excellent engineering, progress towards the goal, and public accolades show that we are on the right path. AMD remains committed to the 25x20 goal, and will continue to leverage our portfolio of intellectual property around architectural innovation, power-efficient technology, and power management techniques.

 

However, the best is yet to come. The 25x20 results so far have come from our 28nm products. We anticipate a strong improvement in performance per watt by moving to a 14nm FinFET process. We will launch our Ryzen Mobile APU built on this process in the second half of 2017. What’s more, we’re not resting on the design front. We are adding more power management with a suite of power reduction techniques called Pure Power. In Ryzen Mobile, we are estimating an increase in CPU performance of up to 50 percent, and graphics over 40 percent, with a cut in power use of up to 50 percent.

 

At the halfway point, we are on track to achieve 25x20. I’m very happy with what we’ve done to advance energy efficiency and achieve this position, and very excited about the innovation still to come. Creating differentiated low-power products remains a key element of our business strategy. We will continue to report on our progress toward achieving the 25x20 energy efficiency goal, as we strive to bring customers the benefit of industry leadership.

 

 

Mark Papermaster is CTO and SVP for Technology & Engineering at AMD. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied. 

 


[1] Typical-use Energy Efficiency is defined by taking the ratio of compute capability as measured by common performance measures such as Cinebench and 3DMark 11, divided by typical energy use as defined by ETEC (Typical Energy Consumption for notebook computers) as specified in Energy Star Program Requirements Rev 6.1 10/2014. “Kaveri” represents the baseline of relative compute capability (1.0) and relative energy efficiency (1.0). 6th Generation APU "Carrizo” relative compute capability (1.23) divided by relative energy efficiency (0.35) equals 3.5X improvement over “Kaveri”. 7th Generation APU “Bristol Ridge” relative compute capability (1.36) divided by relative energy efficiency (0.34) equals 3.95X improvement over “Kaveri”. Testing conducted by AMD Performance labs on optimized AMD reference systems. PC manufacturers may vary configuration yielding different results. An equal blend of Cinebench R15 CPU performance score and 3DMark11 GPU performance score is used to represent APU performance. In order of Cinebench / 3DMark11 scores, Kaveri scored 232/2142, Carrizo scored 277/2709, and Bristol Ridge scored 279/3234.

 

[2] Footnote 17 in http://www.amd.com/Documents/energy-efficiency-whitepaper.pdf

AMD has a long history of promoting energy efficiency, resource conservation and the resulting cost savings to advance our collective environmental, social, and economic interests. In fact, we’ve been setting corporate responsibility goals and publicly reporting AMD’s progress for more than two decades.

 

As designers of microprocessors during a period of amazing growth in technology, we embrace the responsibility to protect our planet, and the opportunity to help others save energy. Our belief is that business competitiveness and resource conservation, like energy efficiency, do not have to be separate ideals, but are instead mutually supportive. We envision a world where technology decouples environmental impacts from economic growth – a world where ultra-efficient technology powers breakthroughs in education, productivity, health, research, and more.

 

Today we are reiterating our steadfast commitment to AMD’s comprehensive energy and environmental goals.  We are proud to be the first microprocessor company with verified science-based environmental goals, which span our supply chain, building operations, and product use. AMD is committed to helping power an energy efficient and productive future.

AMD is excited to announce that Citrix’s new hypervisor, XenServer 7.2, supports Radeon™ Pro MxGPU (multiuser GPU) in a technology preview.  This means that enterprises can preview our AMD FirePro™ S7150x2 GPUs in virtual desktop infrastructures (VDI).   To show it off, AMD was at Citrix Synergy 2017 in Orlando, Florida.   In our booth was the first public demonstration of XenServer 7.2 running on AMD GPUs.   Not only did we show the power and performance of our GPU technology, but did it from 1092 miles away.  You see, the demonstration was delivered from a datacenter outside of New York City by AMD technology partner IMSCAD.

 

The demo was awesome!   The complete capabilities of Autodesk apps, Revit, Inventor and AutoCAD were shown off with our AMD FirePro S7150x2 card in an HPE ProLiant DL380 server from IMSCAD’s New York datacenter.  Running on Citrix XenServer 7.2, our MxGPU delivered full workstation class performance while being shared four users per GPU.  At the other end of the wire, over 1000 miles of it, was an HPE t620 Thin Client powered by AMD Quad-Core APU.  So a complete end-to-end AMD solution in full glory!

 

Our second demo was also extensively remote.  Why lug heavy and loud servers to a trade show, when you can show off the AMD’s great technologies from a datacenter.  In this demo we ran VMware ESXI 6.5 on a Dell PowerEdge R730 server installed with an AMD FirePro S7150x2. Splitting the GPU by 8 users, we delivered a workstation-class experience for Solidworks 2017.  Over 440 miles it ran, to the booth at Synergy to an IGEL thin client also powered by an AMD Quad-core APU.  So here’s the net/net: AMD end-to-end, hardware virtualized graphics running XenServer 7.2, workstation performance from the datacenter, delivered elegantly to AMD-powered thin clients.  What’s not to love?


Did you stop by CitrixSynergy 2017?
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Interested?

Any customer who is eligible to upgrade to XenServer 7.2 can start their testing with any host that supports the AMD FirePro™ S7100-series GPUs.  To enable XenServer, click here to check out the download and associated release notes. You will also find details via this link on how to submit bugs.

 

To use Citrix XenServer with AMD MxGPU virtualized graphics technology you will need to download the XenServer GIM Driver and the Radeon™ Pro Software Beta here. You will also find the Citrix Deployment Guide on this page.  Be sure to give us your feedback!

Check out IMSCAD at http://www.imscadglobal.com/article-poc.php

Check out EpiGrid at http://epigrid.com/

 

See you next year!!

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This year at NAB Show 2017, AMD announced the latest Radeon™ Pro Duo showcased in multiple demos this year.  For those who stopped by, they witnessed the Radeon Pro Duo graphics card being capable of developing and driving VR experiences at the ultimate fidelity level. What else? Create games faster with application optimizations to enhance workflow performance. Enjoy the benefits of AMD LiquidVR™ technology to enable rich and immersive VR experiences by simplifying and optimizing VR content creation designed to work seamlessly with leading headsets. Be more productive by completing tasks lightning fast. With dual GPUs enabled with high bandwidth memory (HBM) technology, Radeon Pro Duo graphics has the parallel computing power to speed through OpenCL™ supported applications such as Adobe Premiere, Adobe After Effects, Blackmagic DaVinci Resolve Studio and Blackmagic Fusion Studio.

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Radeon Pro SSG Technology demos also raised the excitement this year collaborating with Adobe.  Increasing the speed of modern workflows by an order of magnitude and the disruptive technology accelerating the art of the impossible with potential for terabytes of memory. State of the art content creation, scientific and engineering visualization applications require the processing of big datasets, far larger than can be contained within the capacities of existing GPU memory. As content creators rapidly adopt 8K resolution to future-proof their content, these performance boosts can improve quality of life, productivity and efficiency in the editing process

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This year, AMD had two locations.  One, working with Studio Experience where we had daily theatre presentations throughout the show.  Speakers included; Mettle; 360 video experiences, Boris FX; Mocha VR, Foundry; Nuke11 Tech Preview, Lightsail VR; Google Immersive VR, Next Computing; Edge P100 mobile workstation overview, Autodesk; Flame, Fugitives; The making of Francis VR & Radiant Images; AMD LOOM 360 video stitching, and Moon Base invasion and Magma Chamber by Jonathan Winbush with Mix Master Mike!

 

Other key takeaways:

AMD teams with HP & Dell at Avid Connect:
1200+ attendees over two days. Oculus 360 video VR demonstrations, Roy Taylor: AMD VR strategy overview, Ogi Brkic; AMD Radeon Pro Business Division overview.

 

AMD teams with Torus Media Labs for VR:
Showcasing the Radeon Pro WX7100 cards with their CANVAS 360 toolkit for Adobe After Effects helping artists create VR experiences to their fullest potential.

 

AMD shows off the Radeon™ Pro WX series cards- Radeon™ Pro WX4100, WX5100, and WX7100:
Based on the “Polaris” architecture, Radeon Pro GPUs employ the latest advances in AMD’s 4th generation Graphics Core Next architecture, including uncompromising 4K video decode and encode. All built utilizing a power efficient 14nm FinFET manufacturing process. Importantly, these professional graphics cards are fully compatible with open source software through GPUOpen.

 


Next Computing and Boxx Technology latest AMD hardware partners to participate in NAB show with new hardware offerings:
Next Computing; showcasing their M&E computer offerings for mobile the Edge P100 mobile workstation & the Edge T100 tower for high-end content creation and video editing has been announced recently and was showcased at the show.  Click here for NextComputing NAB 2017 Wrap-Up Report – Part 1!

 

Boxx Technologies: Showcasing the Appex 4 workstation with dual WX7100 GPU technology and AMD’s state-of-the-art Ryzen CPU chipset.

 

That’s a wrap!!

 

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IT managers need to stay a step ahead of their business needs, so that when their users need better tools, better mobility and better flexibility, the IT team is ready to respond. The collaboration between AMD and Citrix delivers a simple, secure and cost effective solution for high performance virtual desktops.

 

With the upcoming release of the next XenServerupdate, IT managers have access to the Tech Preview of AMD MxGPU and are free to configure the AMD FirePro™ S7100-series in a Citrix environment that meets the needs of their organization, whether it’s for CAD and M&E workloads or for office applications that task workers utilize every day.

 

Any customer who is eligible to upgrade XenServer can start their testing with any host that supports the AMD FirePro™ S7100-series GPUs.

 

Want to see it? 
Embrace your inner nerd with AMD. Join AMD’s Nerd Squad at the Radeon Pro booth #411.

Enter for a chance to win your very own Ultrasaber® from Ultra Sabers LLC and a BATHROBE!

 

How to WIN:

  1. Visit the AMD booth #411 and watch our tech-demo to receive shower shoes and socks.*
  2. Take a picture of you and your friends either wearing shower shoes and socks or holding an Ultrasaber® 
    Picture must clearly show the AMD logo.
  3. Tweet @RadeonPro with hashtags #MxGPU, #NerdsLoveAMD, #RadeonPro, and #Contest and POST!

 

* While supplies last. We do not guarantee your shoe or sock size will be available.

** ULTRASABERS® is a trademark of Ultra Sabers LLC.  This contest is in no way sponsored, endorsed or administered by, or associated with Ultra Sabers LLC.

*** May the best photo win contest official rules attached.

Ryzen Box-2.pngAMD recently launched the first of its new processors named Ryzen, and the news captured worldwide attention. Although not as well-known, there’s another story around this major product launch that is also rewarding to AMD. This behind-the-scenes story centers around the relationship between WOODCHUCK USA, a home-grown company in Minneapolis, Minnesota and its planting of trees across the world, including remote Madagascar, Africa.

 

WOODCHUCK USA is a custom wood products manufacturer that AMD engaged to provide a container to deliver 500 of its new Ryzen processors with motherboard and memory to reviewers. AMD looked for an idea that exemplified the new Ryzen brand demonstrating human creative spirit, symmetry and naturalness, and sought an opportunity to work with a vendor that shares AMD’s corporate value of environmental sustainability. Working with AMD, WOODCHUCK USA designed a custom wood box made of walnut and left in its natural state to create a simple and elegant package. The box is also sustainable thanks to WOODCHUCK USA’s “Buy One. Plant One.” Program.

 

Founded five years ago by CEO Benjamin VandenWymelenberg, the company has quickly grown to 53 artisans and employees with plans for continued expansion of jobs and growth.  As Ben says, our mission is to, "Put nature back into people's lives, bring jobs back to America, and bring quality back to products." 

 

In WOODCHUCK USA’s "BUY ONE. PLANT ONE." Program, a tree is planted for each item the company makes and sells. The program operates in North America and Madagascar, helping to promote biodiversity of forests. According to WOODCHUCK USA, it takes about one tree to make 1,500 to 3,000 units of their various products, and thus, they are replenishing forests at a rate of up to 3,000 times their tree usage. As of March 2017, the program has facilitated the planting of more than one million seedlings.

 

As a result of its purchase, AMD received the GPS coordinates in the Ankarafantsika National Park where last year, villagers from surrounding villages were hired on behalf of WOODCHUCK USA and their non-profit partner to plant and begin tending to five hundred, 12”-16” deciduous seedling trees. The planting is particularly important in Madagascar where, according to National Geographic, ninety percent of the plants and animals found on the island evolved there and nowhere else.[i] But according to World Wildlife Fund, less than 10% of Madagascar’s original forest cove exists today.[ii]  Most has been cleared for agriculture, cattle grazing and firewood. To help protect the island’s endangered animals and other unique species and flora, the government has set aside more than nine million acres (3.7 million hectares) of land.[iii]

 

AMD joins WOODCHUCK USA in sharing the values of environmental sustainability - business and community success do not have to be separate ideals, but instead play a role supporting each other. To learn more about WOODCHUCK USA’s "BUY ONE. PLANT ONE" program, watch here. You can stay updated about AMD’s corporate responsibility efforts online and by following us @AMDInitiatives.

 

 

 

Susan Moore is AMD’s Corporate Vice President of Public Affairs, and is a former chair of Information Technology Industry Council (ITI). Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.

 


[i] http://travel.nationalgeographic.com/travel/countries/madagascar-guide/

[ii] http://wwf.panda.org/what_we_do/where_we_work/madagascar/

[iii] http://travel.nationalgeographic.com/travel/countries/madagascar-guide/

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In my “shared values” blog series, I’ve been exploring the idea that business competitiveness and community success through economic and social conditions do not have to be separate ideals, but instead the two play a role supporting the other. At AMD, we see “People, Planet, and Purpose” as a framework to reflect our shared-value approach. And Earth Day, April 22nd, is an important time to reflect on our role as environmental stewards throughout the year. I’m proud to share our related goals and progress, as well as our Earth Day activities, as we continue the important work ahead.

 

PEOPLE

“If you want to go fast, go alone. If you want to go far, go together.” This African proverb speaks to how we view partnerships in AMD’s pursuit of environmental sustainability. We realized early that collaboration is critical - whether it’s demonstrating best manufacturing practices with our wafer suppliers, working with customers to optimize product energy efficiency, or volunteering with community partners. Over decades, we’ve built trusted relationships with these and other stakeholders. Earth Day, in particular, is a celebration with our community allies through our annual AMD Cares Day of Service. AMDers around the globe help clean parks and beaches, plant trees and seeds, and contribute to the community where they live and work. Last year in recognition of volunteer activities during the Day of Service, the AMD Foundation committed $75,000 in financial grants to our community partners, helping support their success and mission. It’s immensely gratifying to see our commitments in motion through our people and partners.

 

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As designers of microprocessors during an era of amazing technological growth, we embrace the responsibility to help protect our planet and the opportunity to help others save energy. Our 2020 climate goals to reduce carbon emissions span AMD’s business operations and have been verified by the Science Based Targets Initiative, meaning the goals are aggressive enough to address AMD’s role in the fight against climate change. As of this writing, AMD is the only semiconductor company with this distinction from Science Based Targets. Another tangible company initiative is our international award-winning 25x20 goal to accelerate the energy efficiency of AMD mobile processors 25 times by 2020, from a 2014 baseline. This means in 2020, an AMD powered laptop will consume 1/5th the power and accomplish a task in 1/5th the time as one produced in 2014! We’re proud to be on-track to achieve our goal, and plan to announce more progress later this year with our upcoming Ryzen notebook processors.

 

Every day, thousands of AMDers around the globe come to work and design AMD technology that enables a better world. The tagline “Inspired by You” from our last Corporate Responsibility report embodies this inspiration for our engineers and business teams. Whether it’s a scientist conducting research, a teacher advancing STEM education, or a doctor healing patients, we are motivated by seeing AMD processors helping empower people around the world. This purpose applies now more than ever as AMD’s newest Ryzen and Radeon™ processors come to market in 2017, powering a more efficient, productive, and enjoyable world.

 

I hope you enjoy and celebrate Earth Day. I personally look forward to rolling up my sleeves alongside thousands of AMDers, as we give back to people in our communities during our 3rd annual Day of Service. Visit us here to learn more about AMD’s environmental vision, follow us @AMDInitiatives, and look soon for our 22nd annual corporate responsibility update.

 

Susan Moore is AMD’s Corporate Vice President of Public Affairs, and is a former chair of Information Technology Industry Council (ITI). Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.

The latest from AMD and Radeon Pro will be showcased this year at NAB Show 2017 from April 22 – 27 in Las Vegas. Radeon Pro will reveal innovations and cutting edge technologies in collaboration with HP, Dell, BOXX, Foundry, Adobe, Avid, Mettle and BlackMagic Design.

 

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AMD will be hosting several booths with Radeon Pro technology in action: booth #SL 7620 in the South Hall, Studio Experience booth #SL 2424 in partnership with HP and Avid Connect and booth #SU 902 sponsored by HP and AMD.

Our Avid Connect booth will be the largest partner booth in the Partner Pavilion, including two AMD keynotes promoting Radeon Pro and an Avid Connect exec panel featuring AMD. There will be several demos running that will allow attendees to experience the power and speed of Radeon Pro’s latest technology.

Dreamed of your very own lightsaber?
Stop by our booth #7620 and take our online survey to participate in our raffle for a high-end lightsaber from Ultrasabers or a chance to win the Sony PlayStation® 4 Pro!  All participants must be present to win, and raffle terms and conditions will apply.  Feel free to ask any AMD staff to make sure you qualify!

If you plan to attend NAB Show, register for the event now. The event will run at the Las Vegas Convention Center and the exhibits will begin on April 24.

Follow us on Twitter for upcoming news from NAB Show and we hope to see you there!

Welcome to another edition of AMD’s “Shared Values” blog series. In a previous post, I highlighted some of the shared value priorities of AMD in Texas. In this blog, I will turn the spotlight on our operations in California, where AMD was founded.

 

AMD has enjoyed a long and vibrant history in California that began in 1969 when a group of Fairchild engineers decided to start a new semiconductor company, Advanced Micro Devices (AMD). Jerry Sanders was named president and he remained at the helm for 32 years, bringing immeasurable passion to the company and industry.

 

Our engineers in California architect and design leading edge Compute Processing (x86), Graphics, Data Fabric, and Interface IP to form the building blocks of the innovative products that AMD brings to the market. These products power everything from the Microsoft® Xbox One™ and the Sony PlayStation 4, to many powerful, virtual reality (VR)-ready desktops and Windows® 10-based laptops, 5K iMacs, and the MacBook Pro, and beyond. AMD is the only company that can do both high-performance x86 and graphics processing unit (GPU) products, and our California site plays a major role in their development.

 

AMD has been contributing to the state’s thriving technology industry ecosystem for 47 years through jobs, tax revenue, university relations, and charitable involvement.  We employ nearly 800 workers and California is home to many of AMD’s top executives.  We embrace the opportunities and responsibilities that come with this recognition and in this vein, I would like to highlight three areas of shared values.

 

Economic Prosperity

 

The economy in which our employees and their families work and live is a pathway to opportunity and prosperity. In the State of California, AMD primarily hires for jobs in engineering, technical fields, and professional support roles. 100 percent of these jobs exceed the average wage for the State of Calfornia.1

 

Innovation is key to growing a strong economy and AMD holds more than 5,000 U.S. intellectual property patents, including more than 1,000 with one or more California inventors.

 

To help promote the vibrant economy of our region, state, and nation, and with an eye toward the future, 40 years ago this July, then-AMD CEO Jerry Sanders joined Hewlett-Packard co-founder David Packard and 30 other Valley visionaries to create the Silicon Valley Leadership Group. "The Silicon Valley technology industry is a tremendous contributor to our country's jobs, investments, and economic stability. The Silicon Valley Leadership Group is indebted to AMD for having the foresight and fortitude to help found our organization," says its president and CEO Carl Guardino. AMD also supports other regional business initiatives such as the Silicon Valley Employers Forum.

 

Environmental Sustainability

 

AMD values its strong relationships with California universities not only for innovative technology but also for environmental sustainability. AMD regularly collaborates with universities, such as Stanford and UC Berkeley, on a variety of projects focused on evaluating the potential environmental impacts of computing products. For example, since 2016 AMD has been engaging with professors at UC Berkeley on a project focused on assessing and optimizing the energy efficiency of gaming computers. Senior AMD technical staff have also co-authored articles with professors addressing issues such as computing energy efficiency.

 

AMD recognizes its responsibility to reduce our direct impacts on the environment and to inspire and enable others to do the same. Our Sunnyvale site is a past recipient of the Breathe California Clean Air Award for leadership in alternative transportation. For many years, AMD has sponsored a public shuttle that connects our headquarters at 1 AMD Place to nearby Caltrain stations. Employees can also purchase public transit passes using pre-tax dollars, saving 30-40 percent.

 

Vibrant Neighborhoods

 

AMD strives to be a model corporate citizen in the communities where we are located. We have a strong reputation as an engaged partner with California charitable organizations and contribute to numerous California schools and nonprofit organizations focusing on STEM programs, basic needs, environmental projects, and more. AMD's workforce in Silicon Valley has volunteered over 2,600 hours in company-sponsored events over the last five years.

 

Our community partnerships might be best exemplified by AMD's engagement with Resource Area for Teaching (RAFT) in Sunnyvale, which we have been a longstanding partner with for over 20 years. Our campus has provided financial grants, and local AMDers volunteer regularly assembling educational project kits. By investing in our communities, we're able to build stronger relationships.

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Ruth Cotter, AMD Chief HR Officer and SVP Corporate Communications and Investor Relations,

and Devinder Kumar, AMD CFO and Treasurer

AMD employees volunteering at RAFT during AMD's annual Day of Service

 

As we move our headquarters down the road from Sunnyvale to Santa Clara in late 2017, our company’s commitment to California remains strong. We look forward to a continued, unwavering presence in Sunnyvale, Santa Clara, and the State of California, anchored in part by the values we appreciate and share with our community.

 

 

 

Susan Moore is AMD’s Corporate Vice President of Public Affairs, and past Chair of Information Technology Industry Council (ITI). Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.

 

1. https://www.bea.gov/regional/bearfacts/pdf.cfm?fips=06000&areatype=STATE&geotype=3 

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This year at SOLIDWORKS World 2017 (SWW17), AMD had the opportunity to showcase its advancements in the professional space. In booth 501, AMD bolstered its Radeon Pro technology and collaborative relationships with EpiGrid and CAVRNUS. EpiGrid delivers SOLIDWORKS from the cloud, and AMD demoed their technology on systems powered by AMD FirePro™ S7150 x2, offering security and flexibility to designers. CAVRNUS allows people to experience SOLIDWORKS in a virtual reality environment (VR), which was demonstrated with the Radeon Pro WX 7100 workstation graphics card.

 

Dell joined the AMD booth this year with their Precision series and their new 7720 mobile workstation featuring Radeon™ Pro WX 7100 graphics.  This is the first mobile solution to showcase the new Radeon Pro WX graphics card series for mobile workstations.

 

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EpiGrid and SOLIDWORKS in the cloud – 579 miles away!

EpiGrid announced its cloud-based SOLIDWORKS offering earlier this year, delivering workstation-class graphics to virtually anywhere. This year, EpiGrid and AMD showed off SOLIDWORKS effortlessly running from 579 miles away to showcase the cloud technology in action at SWW17. The AMD FirePro S7150 x2 was running from a server in Atlanta in this demo.  AMD’s multi-user GPU (MxGPU) technology allows designers and engineers to optimize their SOLIDWORKS workflows simply and from virtually any device. This private-cloud solution provides the performance and security you need with predictable costs.

 

 

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CAVRNUS and SOLIDWORKS in VR

In collaboration with AMD, CAVRNUS ran a VR demo in the Radeon Pro booth with XConnect™ technology. CAVRNUS offers a revolutionary VR solution for collaborative design, interaction and education, which was powered by Radeon Pro WX 7100 graphics at the show. With lifelike environments, intuitive controls, on-the-fly CAD import, CAVRNUS is the most user-friendly and engaging collaborative VR solution for design and engineering professionals, whether they’re down the hall or across oceans. The VR solution is designed for creators and engineering professionals and SWW17 attendees had the opportunity to transverse into virtual lifelike CAD environments.

Those who had the opportunity to try the VR demo were deeply immersed in the design space. Being able to get close with objects and really inspect them offers new ways to design and adjust models. The CAVRNUS demo opens the door to new possibilities in the design space.

Learn more about SOLIDWORKS certified Radeon Pro WX graphics.

 

 

Follow us on Twitter to stay up to date on how VR evolves and changes professional workflows.

Happy International Women’s Day to all AMDers! This is a day to celebrate the achievements of women globally and an opportunity in our local communities to drive for inclusion for everyone.

 

This year’s International Women’s Day theme is “Be Bold for Change.” I like the sound of that, because it requires us to think critically about how we can personally take steps to affect positive change. It’s the many little steps taken together that create big shifts in culture.

 

We know that we are stronger, bolder, and more innovative when a diverse mix of people with varied experiences work together to build great products. Having diversity of perspectives is only half the job – we must continue working to create a culture where everyone is empowered to speak up and be themselves every day. This means actively championing parity in the quality and quantity of career opportunities and development, and cultivating the next generation of company leaders, regardless of their gender or gender identity, nation of origin, race, age, or beliefs.

 

In the spirit of being bold for change, I’m committed to not only helping build great products, but I will build great relationships.  I will consider Friday an internal-email-free day. You should try it: If you receive an email from a colleague on a Friday, consider phoning them back or stopping by their cube if you’re in the same office and connect ‘in person’ instead of replying electronically. Get to know your colleagues better, have some real-time engagement and be more inclusive.  I will also not only think and hope, I will just do! This means: for the next few weeks, rather than thinking or hoping, just do. Catch yourself when you write or speak "I think we should..." or "I hope we can..."? and start over by removing "think" or "hope". You will immediately sound, and most importantly feel, more confident. A more confident workplace drives greater creativity, an openness to change and focus.

 

What action will you take to be bold for change this year in support of inclusion and equality?

 

 

 

Ruth Cotter, Chief Human Resources Officer and Senior Vice President, Corporate Communications and Investor Relations, AMD. Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.

In 2014 AMD announced an ambitious vision to improve the energy efficiency of its Advanced Processing Units (APUs) 25-fold by 2020, which is known as AMD's 25x20 Energy Efficiency Initiative.  The first major APU product introduced in 2015 – the AMD 6th Generation APU – achieved energy efficiency gains equal to 28 percent towards the goal. In 2016, the 7th generation APU achieved another 14 percent gain. The company continues working to meet its 25x20 goal, with new energy efficient techniques and technologies being rolled into upcoming “Zen”-based products for personal computers and servers.

 

For its achievements, AMD has received a "Top Project of the Year 2016" award by Energy Manager Today.  As one judge said, “AMD did an excellent job improving the energy efficiency of its products with its 6th and 7th generation APUs. The reduction in energy usage is truly impressive.”  To learn more, see Spotlight on Energy Manager Today Award Winners: AMD - Energy Manager Today

 

Susan Moore is AMD’s Corporate Vice President of Public Affairs, and is former chair of Information Technology Industry Council (ITI). Her postings are her own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites are provided for convenience and unless explicitly stated, AMD is not responsible for the contents of such linked sites and no endorsement is implied.