At AMD we pride ourselves on innovation and on a pioneering spirit that enables our partners to make their visions a vibrant, undeniable reality. I have spent over 8 years seeing this come to life and more importantly I’ve had the opportunity to present our technology to the world. My channel journey started as a pre-teen attending First Saturday PC component swap meets in Dallas. That’s where I learned about building and rebuilding systems. My passion has become a career. The heart and soul of the PC channel is a network of distributors, retailers, system integrators, value-added resellers, and e-tailers who enable people like me to give widgets a story. Several years ago I had the opportunity to build AMD’s first global channel partner program. At the end of 2014, I was asked to take responsibility for our AMD Partner Program and build AMD’s first global channel marketing team. Just like my PC, I took a look at the system we had in place and worked with my team to keep some components and upgrade others.
AMD owes its partners a pioneering approach to engaging with our channel partners and we are here to deliver. We have created a new AMD Partner Hub, built to be easily accessible via phone, tablet, or computer, to give you unencumbered access to a plethora of resources. The revolutionary part is that we don’t want to keep it behind a login firewall as was done in the past. We want to put as much out into the ecosystem as possible and earn your engagement. The AMD Partner Hub includes the following:
- Sales Tools
- Marketing Assets
- Latest News and Reviews
- Localized Content in 8 Languages
We will also now have a monthly Meet the Experts webcast series where partners will have direct access with the best and brightest within AMD. You will continue to be able to sign up for our AMD Channel Update newsletter and key partner alerts. We will be looking to our community for direct feedback on how we can evolve and change. If you find the content valuable, give us the means to contact you. You can start by reaching out to me via Twitter or LinkedIN.
This is only the beginning. I’m excited to be back in the saddle leading our worldwide channel marketing team. We look forward to serving you better and enabling you to leverage our technology to create your vision.
I’m off to make an impossibly small AMD APU-based PC with my son because we think we can …
Gerald Youngblood (@GCYoungblood) , Director of Worldwide Channel Marketing at AMD. His postings are his own opinions and may not represent AMD’s positions, strategies or opinions. Links to third party sites, and references to third party trademarks, are provided for convenience and illustrative purposes only. Unless explicitly stated, AMD is not responsible for the contents of such links, and no third party endorsement of AMD or any of its products is implied
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